All content Copyright  © 2011 • PR Promotions LLC   except where specified otherwise
Practical Video and Benjamin Minute are trademarks of PR Promotions LLC
Video is no longer a luxury!
Video has become a fundamental element of our communications arsenal.  The combination of movement with
audio can give critical dimension to delivering your message.
To some extent, video of any quality might help in key situations.  But – like anything else – the professional touch
can make a difference.  Furthermore, strong planning can save a great deal of time and effort – and a professional
can lead that process – anticipating issues and opportunities the casual video maker might miss.
Many Video Options
Not all “moving image content” – or video -
looks like tv or a theatrical movie.
Some options:
-
Complete story
-
Aspect of story told on the page
-
Personal statement
-
Demo – very short, or very extensive
-
Screencast – screen-based tutorials,
demos, walk-thrus
-
Animated GIF
… and many more varieties and variations.
Which is the best solution for your needs? 
We want to help you find the most effective
solution for the most efficient price and effort. 
We want you to get … well, Practical!
Call 614-859-2012, or email to arrange a
consultation.
How can you use video to strengthen
your message?
Add a personal introduction to your company or
product
Show an overview of your product at work
Provide a detailed demo
Add brief video highlights to an important presentation
(PowerPoint or Keynote)
Create a public YouTube video to 1) increase 
volume to your search results, 2) funnel more visitors
to your web page
Create a moving image to add interest to your web
page
Add a personal message about a cause or mission to
your blog, Facebook, or other social networking 
sites
Plus a nearly unlimited number of emerging uses
Practical Video is dedicated to the
propositions that:
Video can be a most effective means of communication –
placing it where it will do the most good is key
Video production does not have to be expensive or
intrusive – sometimes it should be – but often the desired
effect can be achieved for relatively small amounts of
money and time
“Practical” means the right level of production to deliver
the strongest, most effective message
Contact us today for a free consultation and
ideas about meeting your messaging need
with moving images, in a Practical way!
What’s your mission?   What do you do,
what are you trying to accomplish?
What’s your message?  What do you want
people to remember about you and your
mission?  What would you like
them to do?
Some
examples
of
our work
in action
for our
clients
Call: 614.859.2012
TechColumbus
Fuse Factory
Frequency Friday